Let’s say this upfront. Earning more money does matter.
More income gives you options. It gives you flexibility. It gives you leverage.
But here’s the mistake most people make.
They think earning more is what creates wealth. It isn’t.
What actually makes people rich isn’t dramatic income jumps.
It’s the small changes that quietly change how their money behaves over time.
We're Ken and Mary.
We’ve been managing our own money together as a couple for 16 years so far through different careers, income changes, life stages (e.g., raising two children), and building wealth in a way that supports our lives, not consumes them.
And over time, we realised something important:
The biggest breakthroughs didn’t come from dramatic moves, they came from small changes done consistently.
This helped us achieve Financial Independence at the age of 34, including being mortgage-free in 7 years.
So, in this post, we want to explain why small changes actually make people rich and how to use them without burning out or losing what matters.
Of course, some people inherit money, win the lottery, etc to become rich. That isn't what we're talking about here.
We're speaking to everyday people looking for ways to use the one they make today to create a financially abundant future.
Why Small Changes Make You Rich
Let’s jump straight in.
1. Putting “Earning More” In Context
Think of earning more money like turning up the water pressure.
If your pipes are solid, more pressure helps.
If your pipes are leaky, more pressure just creates a mess.
Income amplifies whatever structure is already there.
That’s why two people can earn more at the same time…
One feels calmer. The other feels more stressed.
Same income increase. Different outcomes.
The difference isn’t discipline. It’s structure.
2. Why Small Changes Get Dismissed And the Cultural Perspective
Most people dismiss small changes because they feel insignificant.
For example,
- Saving a little more.
- Automating something.
- Separating accounts.
It doesn’t feel impressive.
Behavioural research shows we’re wired to overvalue big, visible wins and undervalue slow, compounding ones.
It’s why a 10k bonus feels powerful,
but a $300 or £300 monthly investment feels boring — Even though the second one usually does far more over time.
There’s also a cultural reason small changes often get dismissed.
In many families and communities, progress was never gradual.
It came in leaps.
One big job. One big opportunity. One breakthrough moment that changed everything.
So we learned to respect big moves — not quiet systems.
Especially for people from immigrant backgrounds, working-class backgrounds, or communities that had to fight for every step forward.
When you’ve seen:
- sacrifice
- long hours
- visible struggle
“Small changes” can sound trivial. Almost disrespectful. Because historically, survival did depend on big effort.
For example, emigrating to another country, working every extra shift available, grabbing the one opportunity that could change everything, and showing visible progress so the sacrifice felt worth it.”
And speaking to that visibility piece… In some cultures, success had to be seen to be believed.
e.g. A better car, a bigger home, building a house back home, etc.
Clear signs that the struggle was worth it.
Quiet progress — like automated savings or long-term investing — doesn’t look like success.
So it gets undervalued.
But here’s the shift. Those cultural instincts made sense in environments where:
- Income was unstable
- Systems didn’t exist
- Safety nets were weak
In those contexts, you needed big wins like winning that big contract.
But in today’s financial systems, wealth is built differently.
Not through heroic effort, but through structure, consistency, and time.
So when we talk about small changes, we’re not saying “think smaller”.
We’re saying: build in a way that works with the system you’re actually in now.
Small changes aren’t passive. They’re strategic.
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3. What Small Changes Actually Do
Here’s the key idea.
Small changes don’t work because they increase income. They work because they change the system.
They:
- reduce reliance on willpower
- remove repeated decisions
- create consistency automatically
For example:
- Saving before you see the money
- Investing automatically every month
- Slightly increasing savings when income rises
- Separating everyday spending from long-term money
None of these are dramatic. But they quietly change outcomes.
4. Structure Beats Intensity
Let’s compare two people earning the same income.
Person A:
- saves “when there’s money left”
- makes decisions manually
- relies on motivation
Person B:
- automates savings and investing
- separates accounts
- has fixed spending boundaries
Same income. Very different results.
Person B isn’t more disciplined.
Their life is just designed to work without constant effort.
That’s what small changes really do: they make good behaviour the default.
5. Why Small Changes Calm the Nervous System (And Big Moves Often Don't)
There’s one more reason small changes work so well and it’s rarely talked about.
Money doesn’t just live on a spreadsheet. It lives in your nervous system.
Your brain is constantly asking one question: “Am I safe?”
When your finances feel unpredictable, that question never really switches off.
And when your nervous system doesn’t feel safe, you don’t make calm, long-term decisions.
You make short-term ones.
You rush. You avoid. You swing between extremes.
Not because you’re bad with money, but because your body is trying to protect you.
This is where big financial moves can actually backfire.
A big income jump can feel exciting, but if it also increases pressure, commitments, or expectations, your nervous system stays on high alert.
So even though the numbers look better, your body doesn’t feel better.
Small changes do the opposite. They send a quieter but more powerful signal:
“Things are under control.”
Automation. Buffers. Separation.
These don’t just change your finances; they change how safe your body feels day to day.
There’s research behind this.
Studies on decision-making show that when people feel under constant threat or uncertainty, they:
- struggle to think long-term
- avoid complex decisions
- default to habits that reduce stress now, not later
Calm systems create better outcomes because calm people make better decisions.
This is why small changes matter so much.
- They reduce the number of decisions you have to make.
- They reduce the feeling that everything depends on this month.
- They reduce the emotional weight money carries.
And when your nervous system settles, consistency becomes possible.
And consistency is what allows wealth to compound.
Not intensity. Not constant optimisation. Not pressure.
Just systems that let you stay steady long enough for progress to stack up.
This is also why this approach feels different.
You’re not forcing yourself to be “better with money”. You’re creating conditions where being better becomes natural.
That’s what small changes really do.
6. Why This Is How People Actually Get Rich
This is where the word “rich” matters.
Small changes:
- increase how much you keep
- increase how long you stay invested
- reduce the chance of blowing progress
That’s what allows compounding to work.
Most wealth isn’t built by one big moment.
It’s built by:
- staying consistent
- staying invested
- staying calm
Small changes keep you in the game long enough for wealth to actually compound.
7. Earning More Still Matters (But This Is How)
Earning more money absolutely helps when the structure is right.
More income flowing into a good system accelerates everything.
More income flowing into a fragile system just increases pressure.
This is why we say small changes come first. So we’re not saying “don’t earn more.” We’re saying: earn more once the system is ready.
That’s when it really moves the needle.
8. Why This Approach Preserves Your Life
This approach matters because it doesn’t demand constant intensity.
You don’t need:
- perfect months
- relentless optimisation
- financial obsession
You build wealth quietly, consistently, in a way that supports your relationships, your health, your peace and your values.
That’s what wealth without losing your soul actually looks like.
This is the foundation of The Wealth Habit.
Small, repeatable changes that quietly turn income into lasting wealth.
Not hustle. Not extremes. Just better structure, over time.
In our new book, The Wealth Habit, across 20 chapters, we show you these small changes through 20 practical frameworks.
The book is split into 4 Pillars to help you build The Wealth Habit. Those Pillars are:
Pillar 1: Build The Mindset
Pillar 2: Build The Habit
Pillar 3: Build The System
Pillar 4: Build The Life.
These are reinforced by 4 Principles that make it all doable.
👉🏽We think you’ll love it. Pre-order your copy of The Wealth Habit.
Conclusion
If this helped you see why small changes aren’t pointless but powerful, then writing this video has been worth it.
Nothing dramatic is required for the ideal financial life you’re building. Just better design.
Please feel free to comment below if you have any questions, and share this post with one other person on WhatsAapp.
Don’t go anywhere, check out these additional resources:
- Order and Read The Wealth Habit
- The 10 Silent Wealth Destroyers in Your 30s and 40s
- How to Make Work Optional In Every Decade of Your Life
Thank you, guys so much for reading today’s post.
As always, in all things, be thankful and seek joy.
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